MKT 431 Entire Course
For more course tutorials visit www.shoptutorial.comMKT 431 Week 1 Individual Assignment Business Opportunity Paper (2 Papers)
MKT 431 Week 2 Team Assignment Trends and Conditions Paper (2 Papers)
MKT 431 Week 3 Individual Assignment Niche Marketing and Customer Involvement Presentation (2 Presentation)
MKT 431 Week 4 Team Assignment Memo to Business Partners (2 Papers)
MKT 431 Week 5 Team Assignment Marketing Your Business Paper (2 Papers)
MKT 431 Week 5 Individual Assignment Ethics and Product Consumption Paper (2 Papers)
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MKT 431 Final Exam GuideFor more course tutorials visitwww.shoptutorial.comFINAL EXAM MKT431 (10 points) – Fill in the Blank
Student’s Name _____ ____________________
1. Unlike traditional research, the entrepreneurial approach recognizes that customers are emotional, not just rational, and their feelings and instincts influence their __________.

2. Word of mouth (WOM) is essentially a ________ _________ with information passing from one individual to another, then to another—the oldest method of marketing in a snail-mail world.

3. The “Red Queen” runs and runs and runs—relentlessly. Chances are you can identify with this feeling. Like the Red Queen, we live in a world of breathtaking change as a result of ever faster cycles of innovation and ________________.
…………………………………………………….MKT 431 Week 1 Individual Assignment Business Opportunity Paper(2 Papers)For more course tutorials visit
www.shoptutorial.comThis Tutorial contains 2 Different Papers

Resources: University Library, Internet
Select an industry from the following list and develop a business idea for that industry:
Apparel
Food and Beverage
Telecommunications
Home improvement
Technology
Research the market trends in that industry.
Write a 750- to 1,050-word paper in APA…